SMEs get more time to benefit from virtual marketplace export programme

AMMAN — Jordan Enterprise Development Corporation (JEDCO) announced on Sunday in a press statement that the deadline for receiving applications for  the Development of Exports Programme through the virtual marketplace had been extended to October 30, 2014. Small- and medium-sized enterprises (SMEs) in Jordan are set to increase their exports by tapping trade opportunities in virtual marketplaces (VMPs), as part of a new joint project of the World Bank and the International Trade Centre (ITC). As part of the “increasing SMEs” exports through virtual marketplaces’ project, Jordanian SMEs will learn to use VMPs as new export channels to connect with business partners and buyers, increase sales and reach out to new markets. ITC will train and certify 20 specialised export advisers to provide SMEs with coaching and advisory services in three priority product groups: Specialised gourmet agro-processed foods, handcrafts and information technology-based services. The selected SMEs will receive training and support to become active exporters on the VMPs, managing online transactions and sales, as well as developing functions such as client-relationship management, digital marketing and after-sales service among others. The “increasing SMEs” exports through virtual marketplaces’ project is funded by the Transition Fund and established under the Deauville Partnership.