CPF joins hands with Azbakeya Amman to implement ‘Dhad’ initiative

AMMAN — The Crown Prince Foundation (CPF) and Azbakeya Amman (book treasury) on Wednesday signed a memorandum of understanding  to implement the “Dhad” initiative. 

The initiative, launched by HRH Crown Prince Hussein, takes its name from the distinctive sound and letter unique to the Arabic language.

Under the agreement, a number of book fairs will be organised across the Kingdom, along with campaigns to distribute books, the Jordan News Agency, Petra, reported. 

CPF CEO Tamam Mango said that the agreement would support efforts to spread a culture of reading and Arabic language. Hussein Yassin, head of Azbakeya Amman, said that cooperation with the CPF would boost local communities' engagement, creating a book-friendly environment.