Over 35,000 food parcels distributed to daily wage workers under CPF’s Naua initiative

AMMAN — Naua, an initiative of the Crown Prince Foundation (CPF), on Sunday announced that over 35,000 food parcels have been distributed thus far to the families of daily wage workers under the “Their daily payment is on us” campaign.

The national campaign, launched in response to the challenges faced by daily wage workers resulting from the nation-wide curfew, aims at supporting these workers and their families through mobilising aid from individuals and private sector institutions and channelling it to families across the Kingdom.

Naua platform, in a statement carried by the Jordan News Agency, Petra, said that its team is following up with the families who received food parcels for feedback on the content of packages and the delivery process.

The “Their daily payment is on us” campaign, based on the data of daily wagers registered at the Ministry of Social Development and in coordination with the social protection team, aims at offering assistance to cover the basic needs of the beneficiaries for a period of one month.

Naua's CEO Ahmad Zubi stressed that the process is ongoing, as more parcels will be distributed in the coming days. He expressed thanks to partners, including the Jordan Hashemite Charity Organisation (JHCO), the Ministry of Social Development and other institutions active in the field, for their cooperation and support.

Private sector institutions and individuals continue to demonstrate support for the campaign, as 2,300 people offered direct financial support, while Orange Jordan, the Jordan Duty Free Shops, Capital Bank, Jordan Phosphate Mining Company, FINCA Jordan and the Alumni Club of Beirut’s American University in Jordan provided financial support for the campaign, while Umniah has opened the door for its customers to donate through the company's awards programme, Petra added.

The CPF initiative Naua, which was established in partnership with the private sector to raise public awareness on vital social and development issues that contribute to building a bright future, aims at maximising charitable work in the Kingdom and developing a sense of social responsibility.

The platform assesses the social impact of each donation through cooperation with institutions and follow-up on the implementation of projects to observe how associations spend the donations received, Petra added.