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AMMAN — The Jordan Chamber of Industry (JCI) has held a specialised workshop to showcase the Jordan Eco-Label (JO-Ecolabel) Programme, a national initiative led by the Jordan Standards and Metrology Organisation (JSMO) with support of the German Agency for International Cooperation (GIZ).
The programme aims to promote environmentally responsible production, enhance the competitiveness of Jordanian products and provide manufacturers with a certification that adds market value, strengthens consumer confidence and expands export opportunities, according to a JCI statement.
Ahmad Al Bas, representative of the chemicals and cosmetics industries sector at the JCI, said the JO-Ecolabel offers a strategic opportunity for local manufacturers to demonstrate their commitment to environmental responsibility while meeting growing demand for sustainable products in domestic and international markets.
He said the label would signal that Jordanian products comply with recognised environmental standards and reflect international best practices in sustainable production.
Addressing representatives of personal care and cosmetics companies, Manager of the Conformity Certificates Directorate at JSMO Baraa Hiyari highlighted Jordan's focus on sustainability and the green economy.
She said the initiative supports the objectives of the Economic Modernisation Vision by enhancing industrial competitiveness, improving resource efficiency, promoting innovation and accelerating the transition to more sustainable production and consumption.
Hiyari said JSMO is developing the JO-Ecolabel as the region's first environmental certification scheme designed in line with leading international standards.
She noted that the certification process will be based on scientifically developed environmental criteria and comprehensive life cycle assessments, evaluating products from raw material sourcing and manufacturing through use, recycling and final disposal.
GIZ Policy Adviser David Musleh highlighted the progress made in implementing the JO-Ecolabel project through the Green Action in Enterprises (GAIN) programme, which provides technical support for the initiative.
The workshop aimed to prepare Jordan's industrial sector for future market requirements by promoting sustainable production practices and highlighting the growing importance of environmental performance alongside product quality and price as a "key" driver of global competitiveness.
Participants received an overview of the programme's phased rollout, which will initially cover tissue paper products and laundry detergents, followed by personal care and cosmetics products in the second phase and cement products in the third.
The session also outlined certification requirements, application fees and the role of universities in preparing product life cycle assessment studies.
The JO-Ecolabel Programme is a voluntary national certification scheme awarded to products and services that demonstrate strong environmental performance. Applicants must meet established environmental criteria, comply with national regulations and satisfy the programme's certification requirements, according to the statement.
